My story

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In 5th grade, my English teacher gave my class a creative writing assignment—we could write about anything we wanted. Having developed a minor obsession with clothing that year, I wrote about my outfit. Or at least it started there; where it was from, what it looked like. But then I found myself exploring how it made me feel. How my wardrobe was a way for me to express myself without having to say a word. How the striped shirt I was wearing was once my older sister’s and how it made me feel more grown up. I talked about the family vacation I was on when I got my shoes. I’d never enjoyed a class assignment more. It set me on a path straight to fashion writing. And I never looked back.

In the decades since, I received my Master’s degree in Social Psychology of Clothing, taught Fashion Marketing at the University of California in Davis, published numerous articles in world-renowned magazines, developed brand identities for a number of startup fashion brands, collaborated with creative agencies to create powerful brand campaigns, and have worked my way up from copywriter to copy director, with a short pit stop as an art director. My well-rounded background makes me what many bosses have called a “unicorn.” Not only do I have a fierce creative sense, but I have a strong understanding of business needs along with the know-how and drive to connect the dots with efficiency and speed.


Our Story

Our journey has been anything but ordinary. Through every step, we've focused on staying true to our values and making space for thoughtful, lasting work.